Project 04
Textile print patterns for Tommy Hilfiger
A 10-day Craft Cluster Initiative Program which aims to provide the students with continuous exposure to the handloom and handicraft clusters, thus providing an opportunity for creative innovation and experimentation. This research was aimed to reach out to the artisans and craftsmen at the grass root level and to witness the realities of the craft sector and get insight into regional sensibilities,diversities, resources and environment.
Please check out the work in the following link :

Project 04
Textile print patterns for Tommy Hilfiger
A 10-day Craft Cluster Initiative Program which aims to provide the students with continuous exposure to the handloom and handicraft clusters, thus providing an opportunity for creative innovation and experimentation. This research was aimed to reach out to the artisans and craftsmen at the grass root level and to witness the realities of the craft sector and get insight into regional sensibilities,diversities, resources and environment.
Please check out the work in the following link :

GRADUATION PROJECT

PRO-MOTION
MEN'S ACTIVE COLLECTION
AUTUMN WINTER 23
The 'Pro Motion' athleisure-active collection is a response to the post-pandemic resurgence of interest in gym attendance. It is designed in consideration of the emerging metaverse trend, which has seen a shift towards digital workouts and fitness apps that often gamify the experience with progress tracking and rewards, thus embracing the metaverse concept. This collection introduces vibrant pop colours alongside the inclusion of soothing lavender and pastel shades. The graphics within the collection are strategically crafted to evoke a sense of vitality and motivation, featuring empowering slogans that inspire and energise individuals in their fitness pursuits. The 'Pro Motion' collection effectively bridges the gap between traditional fitness routines and the dynamic digital landscape of the metaverse.


GRAPHICS DEVELOPMENT - CHEST PRINTS, AOPs, PLACEMENT GRAPHICS









